Oct 3, 2011
America is definitely a consumer nation, and is responsible for a huge percentage of the world’s overall consumption of everything from electronics to potatoes. There is a lot of buying going on in America, and people seem to enjoy the new trends in online shopping for almost everything they once would have bought only from a brick and mortar store. Even in the midst of the worst recession (now, a double-dip recession) the shopping is still going strong. Asking people what they most enjoy buying always elicits a few entertaining and predictable responses: clothing, home furnishings, recreational equipment, and game systems come to mind. But what about cars?
America has always had a passionate love affair with cars. Our popular culture and media are speckled with strong associative imagery of the people of this country and their unique bond to cars. You would think that the people of the United States would rank the purchase of a new car highly on its list of enjoyable buys. Yet, strangely for a land which consumes an enormous percentage of the world’s foreign oil to fuel its cars, Americans least enjoy buying automobiles. Check out the infographic below for more information:

